December 2011
1 post
Overheard @ EQ Poster 2011
Over the past year, we have been creating a series of posters that ‘celebrate’ the personality and downright weirdness/geekiness/grumpiness/happiness of the studio by illustrating, in the best typographic tradition, our ‘Overheard at EQ’ twitter hashtag @oheq. And as it’s approaching Christmas we have created 2 calendars - a wall and a desktop - celebrating this...
September 2011
4 posts
...and breathe.
After a breathless but brilliant Offshore Europe, the studio is finally back to normal. Having worked with our clients on a variety of OE related projects - stands, graphics, presentation, advertising etc. it’s been good to look back and find out from them the kind of quality response they have had since the show ended. The early results are very promising, with ‘their best ever...
Follow the 'Herd'
Next time you are in the area, pay a visit to Herd’s Family Butcher in Insch. As well as taking advantage of their incredible local meat and homemade pies, look around and see how the new brand ID, created by EQ, has been applied and rolled out. Working alongside www.muirinteriors.co.uk our creative team developed the signage, graphics, panels and architectural cues that help give the...
Barratt @ Castlewell
Just back from the printers, our brochure for new Barratt Homes development - Castlewell. Foil blocked with two spot colour on KeayKolour stock, the fine finish and high-end spec sits perfectly with this latest Ellon residential build that is itself a market leading project - www.barratthomes.co.uk
Wanted: Part-time Marketing Assistant
We have a part-time vacancy for a part-time marketing assistant interested in online marketing and communication. The role involves keeping some of our clients websites and social media platforms fresh and up-to-date, with a view to helping the team create specific and relevant content for a varied range of sectors. Ideal for a student who is looking for a foot into the industry, as the role would...
August 2011
3 posts
Investing in a bit of R&R
Welcome to our new web developer - Ryan Roberts. Ryan comes with a fantastic pedigree and joins EQ as we continue to invest in our digital offering and grow our cross-discipline creative team. It also means we can have an EQ night out, so we can properly welcome him to the family and he can really see what he’s let himself in for.
Scottish Creative Awards 2011
Well done to our creative team for getting the Carbon Financial Partners corporate identity nominated for a Scottish Creative Award - www.scottishcreativeawards.com/nominations - Carbon was a real team effort which saw us developing a new company name, brand identity, a full suite of communication & marketing tools and website so it’s pleasing to get some recognition. Wish us luck for...
Coates Offshore online and on message
Following on from the recent brand development work we have been producing for and with Coates Offshore comes their new website - www.coatesoffshore.com - built to offer their clients a full rundown of their products as well as communicating their global capabilities and service excellence.
July 2011
1 post
PResenting PRofessionalism and PRoactive PR
One of Aberdeen’s leading PR agencies - Mackenzie PR - commissioned our digital team to design and build a new website that reflected not only their market leading professionalism and commitment to excellence but also to present them as approachable and fun. By concentrating on their personality and how that ties into what they offer, we have provided them with an online presence that...
June 2011
8 posts
Another business win for our Creative Team
EQ Design are delighted to announce that we were appointed by emerging independent oil company DEO Petroleum to design their Annual Report. Having just arrived back from the printers and looking fantastic, we can now look forward to continuing our relationship with DEO over the months and years to come.
Paper suppliers, inspiration providers
Thanks to the legend that is Paul Scharf of GF Smith for popping in to see us with GF Smith’s stunning new selector set. Hands-up who thinks that Factory Yellow Colorplan and Swiss binding are going to be everywhere this year. Beautiful set, beautiful paper, full stop.
RAR Highly Rated
We always knew we were highly rated by our clients and now we have the trinket to prove it. Having asked a number of our clients to rate us through the Recommended Agency Register, we got our Highly Rated status with the first 3 received - well done us! However, we can only keep up our high standard of service and work by working with a roster of clients who recognise and encourage good...
The Element of Surprise
The entire EQ team have been very busy (as well as secretive) finalising the full roll-out of an exciting new brand in the financial sector - Carbon Financial Partners. This large scale project began in September with a series of workshops that ultimately lead to the company name and brand identity which was then followed by the creation of a complete range of marketing and communication...
Life with Style Awards 2011
As the creative agency for leading lifestyle magazine Trend, we like to support their annual ‘Life with Style Awards’ by being one of their main sponsors. The ceremony is to be held at the Marcliffe Hotel on Thursday 9th June and EQ will be there to see the winners, losers and altogether good times had.
Good luck those of you nominated, we’ll see you there on the night.
#Winning
The past 6 months has seen our creative team secure a number of high profile business wins across a varied range of business sectors. As well as some of the clients already featured in our recent blog entries, we have also been successful in winning print and online marketing and advertising strategy for C-SAM, brand collateral for ClerkMaxwell, marketing and communication tools for ASCo, property...
EQ - Integral to Innovation
Leading software development and engineering consultancy M-TEC, asked our creative team to develop a range of marketing tools for their Flange Integrity Management Software - Integrus. Having created the original brand identity, we are perfectly positioned to provide the range of materials required to successfully market and support their innovative approach.
Drumrossie Homes - Building a Brand
Continuing our fruitful relationship with Drumrossie Homes, we have been busy developing material for a range of new developments including identities and marketing materials. Drumrossie have grown their home development portfolio in recent month to include w good range of homes in both the city centre and shire.
May 2011
1 post
Creative roads point north
Last year, EQ design were approached by UK Residential & Commercial Property Developer AWG Property Limited, to rebrand one of their modern business centres. As well as creating a new name and identity, we also had to build a website and design a new brochure - marketing tools that would enable them to reach their potential tenant market as well as communicate the benefits.
Reflecting...
April 2011
1 post
Stand and Deliver
Check out the latest issue of roustabout to see our feature about how to get the most out of exhibiting. From pre-show marketing, through to design and build, EQ’s MD Gary Sutherland, shares his insight and ideas for a more valuable and successful exhibiting presence. http://tinyurl.com/3rn7byk
March 2011
10 posts
Celebrate Aberdeen
On June 11th 2011, the third sector will come together to parade down the city’s Union Street, supported by an array of street performers and musical entertainment and the EQ creative team lent their considerable talent to create the event brand. Working alongside event founders Mackenzie PR, we created a brand that can be seen across a wide range of support material. The aims of the event are...
Connecting the brand to the business
Leading procurement company 8020, commissioned EQ to devise a series of brand identities for their unique business solutions. As part of this process we also updated their corporate identity to retain a consistency with the new simple creative style. We are in the process of developing some support marketing and communication materials for them which will provide them with a solid foundation on...
Finger clicking good
The past few months has seen our digital business continue to grow with the design, build and launch of a wide range of websites including Trend Magazine, Drumrossie Homes and Simpson Forsyth. Watch out for another flourish of website launches in the next few weeks as we continue to enjoy the upsurge in the need for creative digital tools.
EQ land on ASCOworld
Our creative team were tasked with rebranding ASCOs recruitment business line - OBM. The new Identity and supporting materials help establish them as a leading player in the energy related recruitment industry. We look forward to our continued work with them in the future.
An educated partnership
We were approached by Ryden - one of Scotlands leading commercial property agents - to design and produce a series of printed literature for a number of former Aberdeen schools they have on their books. They are being marketed as attractive development opportunities and required a consistent approach in the design yet each had to have it’s own personality.
Innovation Foods
Our creative team were approached by Fife-based Innovative Foods to design and develop a series of brands and accompanying food packaging for some of their exclusive range of products. With the first 3 completed and off to print, watch out for José the Jalapeno and friends at a store near you soon!
OE Constellation
Offshore Europe is fast approaching, so there is no better time than to talk to us about our OE ‘Constellation’ package. From pre-show planning, design, marketing and preparation through the event itself and even post event debriefing, our creative team can design, project manage and build your stand, drive traffic to it and entertain them whilst they are there. Call us now to take...
Welcome, new EQ-ites
EQ are delighted to welcome a trio of new faces to the team:
Mark McAulay - our new web developer comes with years of agency experience and an artisan taste in beer.
Gabi Duguid - CPR’s new Account Manager has years of sales experience and bakes amazing cakes and cookies.
Stewart Ainslie - Junior Designer and Thomas the Tank Engine fan who has an uncanny ability to clear a room when on...
Shirley you can't be serious...
What’s that I hear - another EQ baby? That’s right, sincere congratulations to our Shirley and her husband Roddy who have a new baby boy and brother for Sophie - Jamie Reece. That’s the 9th EQ baby in 8 years! Mark is crossing his fingers that his ‘bump’ is due to Herd’s pies and not another installment.
Goodbye old friends, goodbye...
Part 1:
Martin Braithwaite - EQ’s Digital Director - has taken the plunge, along with a friend of his, and decided to branch out and start up his own Digital Agency. Over the years, Martin has been instrumental in the success of EQ’s digital offerings and his abilities, attitude, tea-making skills and coolness will be sorely missed. However he leaves EQ with our best wishes and a...
January 2011
1 post
Wanted: Web Developer/Front End Developer
December 2010
10 posts
EQ's Happy 'Old' Year
Coates Offshore On Message
We have been working with Coates Offshore for over a year now, providing them with brand development and a full range of communications and marketing materials. We recently completed a full set of pull-up banners that communicate the ‘Team 2013’ message to all their offices and employees alike, ensuring consistency of message and clarity of vision… and lets be honest they look great too.
Scotframe(ed)
Following their new facility opening in Cumbernauld, our team of hungry designers created a series of posters, each promoting the benefits of a Scotframe Home. The final designs were installed within large lightboxes and really help solidify Scotframe’s market leading reputation.
Something to Shout About.
Another rebrand from our creative team. This time it’s Media Hill - a new and exciting PR company in Edinburgh. Identity completed, website coming soon too.
Kelton and on and on...
As part of a comprehensive product rebrand, our creative team were tasked to produce a whole suite of printed materials, exhibition items, digital materials and comprehensive website to support Kelton’s marketing team. http://www.kelton.co.uk
1 tag
EQ On-trac
Tracs Tubulars have been a loyal client of EQ for around five years now so we are ideally placed to design and build their new website. Their state of the art system is a must for tracking oil & gas related rental equipment and their new website will reflect the ‘game changing’ nature of their technology. http://tracsassets.com
Luxury apartments - squared!
G&H Properties commissioned us to brand and market their new development of luxury city centre apartments. Our modern approach to the identity was rolled out across a website and set of marketing materials, all of which highlighted the unique nature of this exclusive collection of 2 bedroom apartments. http://www.metrosquare.co.uk
P-P-Pick up a penguin at Edinburgh Zoo.
Following a competitive pitch, our creative team are in the process of designing a new line of toy packaging for Edinburgh Zoo. Watch this space for the launch later this month.
A Team of Professionals
EQ’s creative team briefed Aberdeen photographer Rory Riatt of Rawformat to spend a little time with the guys and gals at Simpson Forsyth. The photoshoot took place so we could populate their beautiful new website, which is going to be launched any day now. It’s a little different from your standard accountancy style website and really shows off the approachable personality of the guys there.
Building a Brand
Following yet another competitive pitch, our Edinburgh roster of clients is ‘1 louder’ now that our creative team nailed the brief we received from a leading Edinburgh IFA company to rebrand. In the coming months, new marketing materials, communication tools and website will be launched, all of which we will showcase here.
November 2010
3 posts
Find your ideal property with Mortgage + Property...
EQ have recently produced the M+PC website. The site was designed to be user friendly with the property search facility as well as being simple to content manage for the M+PC team.
Take a 'butchers' at this.
The brand spanking new identity for our favourite Rosemount premises - Herd’s Butcher. We have a whole marketing plan we are about to develop and rollout - so watch this space for more in the coming months or better still pay them a visit and see it for yourself and while you are at it, try their steak pies - amazing.
EQinburgh
It’s finally happened, EQ Design are pleased to announce the opening of our new Edinburgh Office in 10 York Place, Edinburgh. Pop in for a coffee but bring your own, it’s so new we don’t even have a kettle.
October 2010
1 post
Cheese sarnie anyone?
Look what we found in Food Story coffee shop! It was delicious, Cambus O’May make the best cheese. Branding by EQ Design.
July 2010
6 posts
2 tags
Go West
After yet another competitive pitch, contemporary property developer West Coast Estates appointed EQ Design to design and produce their marketing materials including Brand Development, Corporate Literature, Signage, Development Marketing Materials and Presentations.
Property Brand Experts
EQ Design have been approached by leading Scottish property developer AWG to rebrand one of their business centres. After an initial consultation period, EQ’s creative team will provide a fresh brand, approach and marketing toolkit including brochure, website, adverts and signage.
It's a Creative Process
After a competitive pitch, Business Port - the leading Business Process Management Company - awarded EQ Design the contract to produce their new website and marketing materials. Watch this space in the coming weeks for updates on progress.
A Measure of a Successful Relationship
Continuing our decade long relationship with Kelton® Engineering - the market leader in Management of Measurement - we have been asked to update their product and service brands as well as create a new suite of marketing tools and up-to-date website. Visit our blog again soon and see how this exciting project is progressing.
Offshore Visionaries
Following the creation of Coates Offshore new ‘Vision Brand’ - Team2013 - EQ’s creative team were asked to develop a series of internal panels that extolled the brand values and communicated their clear vision for future growth. These panels are being installed across all departments and locations and signify the beginning of a strategic roll-out of internal communication...
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Birthday Boy
We don’t need an excuse for cake in the EQ studio but we wanted to wish Mark a very happy birthday. 21 again Mark?